Genesis Gold Group
Develop cohesive design materials for the core brand and its partner companies, maintaining alignment with existing guidelines and enhancing overall visual communication.
Overview
To support and elevate the Genesis Gold brand, I produced a range of digital assets aimed at improving visibility, engagement, and user experience across key touchpoints. This included the design and development of eye-catching banner ads tailored for various online placements, the creation of responsive and brand-aligned email campaigns to drive customer communication, and a redesign concept of the Genesis Gold website to deliver a modern, user-friendly interface.
Prepper Bar
Prepperbar, a sub-brand of Genesis Gold Group, produces a breakable gold card that can be separated into smaller pieces and used as a flexible form of payment.
Prepper Beef
Prepperbeef, a sub-brand of Genesis Gold Group, offers premium, shelf-stable beef products crafted for long-term storage and dependable emergency nutrition.
